Artform Photographics

Paul is quite simply a photography genius. We have been working closely with him to create product photos for our online store. From beginning to end he has had the answers we have been looking for, including which lighting options,camera and gadgets are best for our own macro-style photo studio.His knowledge of the photography world is invaluable and we haven’t been able to find it anywhere else for the very specific work we do. Paul makes it easy for us to understand very complex and confusing concepts and each time we work with him we walk away with new tips and tricks to make our life easier.From setting up and taking the photo right down to the editing Paul is extremely knowledgeable, professional, and very fun to work with.

I have had the privilege of working with Paul on several assignments. One of those assignments was especially demanding – geographically, logistically and artistically. Paul had just three days to capture 30 miles of the scenic but rugged west coast of Vancouver Island and to do it in a variety of challenging weather conditions. The images were for use in a digital book that had to appeal to a very sophisticated global audience.The shoot required great attention to detail and entailed days that began with the first light of dawn and ended as the sun disappeared over the Pacific horizon.Paul's work on that project, and others, was outstanding. The imagery was breathtaking. Paul's professionalism made the entire shoot, from the initial briefing to the delivery of the final imagery, a positive experience