Jacknife

We partnered with Jacknife to rebrand our company (website, narrative, brand guidelines, brochure templates just to name a few!) and we continue to use them consistently for various projects. They have a fantastic and creative team - and we always look forward to the exciting new ideas they come up with!

Jacknife is a true creative design agency. They don't do" design - they live and breath it as a lifestyle. Their design solutions are modern and relevant to today's landscapes yet timeless with layers of depth of purpose and meaning. If you are seeking to build a strong brand identity Jacknife is your go to - every time."

We chose Jacknife to collaborate with after a lengthy request for proposal process with numerous agencies. We were compelled by their creativity, attention to detail, and other work they had done to successfully bring new products and services to the market. Ultimately, at the centre of our decision was the confidence we had in being able to build a great working relationship between our teams. They did not disappoint!

Working with Jacknife was nothing short of exceptional. We came to them with a pretty complicated request - to help us create the logo of our dreams, while working under several challenging constraints (timeline, budget, existing brand considerations, etc). We wanted the logo to be playful, but not too playful that it wasn't professional. We wanted it to have meaning & be iconic, but in a subtle way that unveiled itself over time. Needless to say, a pretty complicated ask. And they somehow pulled it off and crafted a logo that we absolutely adore - one that we're thrilled to have represent us going forward and sets us up for success for the future. It hits all the notes that we wanted it to in an extremely elegant way. Huge thanks to the team - they're elite at what they do and are a joy to work with!

My experience with Jacknife has been best in class. Our organization has been exploring a rebrand, which can be a scary undertaking for an established business. The creative, narrative. and strategic process has been incredibly enjoyable and we have been empowered throughout to find the best fit with our identity. Communications, design briefs, and the general tone around their approach has made this entire project exciting for the team VS something that could have been very divisive. Jacknife continues to support our decision making to ensure an idea hasn't been sold" to us by their team - we are simply presented with options backed with a deep understanding of what we are trying to accomplish. Truly excellent work!"

We worked with Marawan El-Asfahani, Mikey Richardson and the team at Jacknife on a brand creation for a restaurant. The experience and process was eye-opening and incredibly positive. It was especially refreshing to see they had as much excitement and care for the project as we did. We had a lot of insight and points of emphasis to share and their team had just the right mix of patience, creativity and thoughtfulness to design something that was both unique and truly representative of our wants. Great team and great design. Highly recommend.

I've worked with Jacknife on multiple projects now both in my current role and with my previous organization. This team is thorough, they do their research and use this as the basis for their creativity. They have recently developed a new visual identity & packaging design for our brand, that is getting high praise. Previously I have worked with them on retail design projects also and they have always treated each detail with importance. They are a very creative team, but more importantly their work is grounded in a deep understanding and interest first.

Always what I needed, never what I expected. For Inniskillin's packaging update, Jacknife's label designs helped premiumize the bottle in line with its contents, giving it a modern appeal and standing-out on shelf in a busy wine category. Beyond the art, their technical knowledge of print production was relied on regularly and their friendly account management always made for a good laugh.

The Jacknife team is an incredible team to work with. They understood the needs of our project and helped to troubleshoot any issue that came up with style and grace. I highly recommend Jacknife for all your branding needs.